http://rhei.it/test-utm-form/?utm_source=display&utm_medium=banner&utm_campaign=nyt&utm_content=creative1
http://rhei.it/test-utm-form//it/it/search?utm_source=google&utm_medium=adwords&utm_campaign=california
http://rhei.it/test-utm-form/?utm_source=aiMedia&utm_medium=display&utm_campaign=edmunds_direct
http://rhei.it/test-utm-form//?utm_source=aiMedia&utm_medium=display&utm_campaign=Auto_Trader_PMP
http://rhei.it/test-utm-form//?utm_source=aiMedia&utm_medium=display&utm_campaign=Auto_Trader_Direct
The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.
Remember: